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The “Pick’Em Charity Challenge” is operated by Pick Factor Inc., with all funds received and distributed by Players Philanthropy Fund (“PPF”), a Maryland charitable trust that has received federal tax-exempt status from the IRS under Section 501(c)(3) as a public charity (Federal Tax ID: 27-6601178). Entry fees for the “Pick’Em Charity Challenge” qualify as contributions to PPF, which are tax-deductible to the fullest extent of the law.